About Us

Schafer family of San Joaquin Wine co

Meet The Schafers

Meet the Schafers, a multi-generational farming family from Madera, California who live and work in the heart of the Golden State. Like many Central Valley farms, Schafer Family Ranch is truly a family business. Steve and Cindy Schafer, along with their children Justin, Jimmy and Katelyn, grow figs, kiwis, persimmons, almonds, raisins and winegrapes with a commitment to food safety, sustainability and flavor. In the same spirit, they also operate San Joaquin Wine Company, where guests can literally taste the fruits of their labor. 

The Schafer Family is widely respected for their commitment to sustainable agriculture. Steve was an early advocate for sustainable farming initiatives, which he often quips are just “common sense”.  Steve was instrumental in developing the CSWA certification program and was named CAWG’s Grape Grower of the Year in 2018. The Schafer family has also embraced organic agriculture to meet the growing demand for organic produce, and a portion of their winegrapes, figs and other commodities are both CCOF and Global G.A.P. certified. San Joaquin Wine Co. is also a California Certified Sustainable Winery.

Next time you’re in the area, visit the Schafers at the San Joaquin Wine Company tasting room. From curated flights to personalized recommendations, the Schafers are proud to offer something for every price point and every palate. 

How San Joaquin Wine Co. Got Its Start

Steve and Cindy founded San Joaquin Wine Company in 2005 as the fulfillment of Steve’s personal passion. After growing up in a family farming business and growing several varieties of winegrapes along with other commodities, Steve wanted to see his grapes go full circle. Over the course of four years, Steve purchased the winery equipment necessary to take his fruit to bottle. Wine production started in 2009 with 4 varietals in the Moody Press Cellars label, and grew from there. San Joaquin Wine Co. now sells over 25,000 cases, which are primarily wholesale sales throughout the U.S., and exports to Japan, China, Canada, Denmark, and Vietnam. Retail sales contribute to the business through the Tasting Room, local restaurants and stores.

In 2010, business partners Joey and Diane Sagariballa were brought in to solidify the winery team. Together they built a Tasting Room and Event Venue that was completed in December of 2014 and has been a beautiful facility to host many weddings, business functions, fundraisers and other special occasions.

Meet the San Joaquin Wine Co. Brands

San Joaquin Wine Co.’s Madera winery is home to six award-winning labels. From sparkling wines to sangria, we’re proud to offer something for every palate – and every price point. San Joaquin Wine Co. also offers custom wine services. We create custom labels as well as produce, blend and bottle wine for wineries and partners throughout the state.

Moody Press Cellars

Moody Press Cellars is our flagship label and one of the most popular offerings in our tasting room. Some of our signature Moody Press wines are also available in a limited reserve bottling.

California Wonders

Our California Wonders brand is a celebration of the Golden State, with each label showcasing one of the incredible natural wonders famous in the Golden State! We’re proud to be making wine in the exact center of the state, where the pine meets the palm.

True Temptation

True Temptation is a love letter to the Central Valley, where we blend our premium wine with other fruits like pomegranates, berries and more. Both sangrias and spritzers are available under the True Temptation label.

Epix

Epix is our signature red blend. It’s a favorite for serving with steak, chicken, and cheese, and it is one that we often share with family and friends.

Toschi Vineyards

Named after co-founder Cindy Schafer’s maternal family, our Toschi Vineyards label speaks to our multi-generational farming heritage.

Green Eyes

Wine should be accessible to everyone. Our Green Eyes label offers quality wine at an exceptional price. Green Eyes wines are available at select retailers.

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TASTING ROOM
21821 Avenue 16, Madera CA
Wednesday - Friday: 1PM - 5PM
Saturday: 11AM - 4PM
Sunday: 12PM - 4PM
OFFICE: Monday - Friday: 9AM - 4PM

Main: (559) 673-0066
Events: (559) 975-3930

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